Privacy Policy

Punchlist collects some Personal Data from its Users.

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Policy Summary

Personal Data processed for the following purposes and using the following services:

Advertising

  • Facebook Audience Network
    Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Facebook Lookalike Audience
    Personal Data: Cookies; Usage Data

Analytics

  • Facebook Ads conversion tracking (Facebook pixel), Google Analytics, LinkedIn conversion tracking, Heap Analytics and WordPress Stats
    Personal Data: Cookies; Usage Data

Heat Mapping and Session Recording

  • Hotjar Heat Maps & Recordings
    Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

Interaction with External Social Networks and Platforms

  • Facebook Like button and social widgets
    Personal Data: Cookies; Usage Data

Platform Services and Hosting

  • Webflow.com
    Personal Data: various types of Data as specified in the privacy policy of the service

Registration and Authentication

  • Webflow.com Single Sign On and Facebook Authentication
    Personal Data: various types of Data as specified in the privacy policy of the service

Remarketing and Behavioral Targeting

  • LinkedIn Website Retargeting and Facebook Remarketing
    Personal Data: Cookies; Usage Data

  • Facebook Custom Audience
    Personal Data: Cookies; email address

Tag Management

  • Google Tag Manager
    Personal Data: Usage Data

Traffic Optimization and Distribution

  • Cloudflare
    Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on Opting Out of Interest-Based Advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact Information

Owner and Data Controller

Punchlist Labs, Inc
2 Decatur, GA 30033
Owner contact email: info@punchlist.com

Types of Data Collected

Among the types of Personal Data that Punchlist collects, by itself or through third parties, there are: Cookies; Usage Data; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); email address.
Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.

Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using Punchlist.

Unless specified otherwise, all Data requested by Punchlist is mandatory and failure to provide this Data may make it impossible for Punchlist to provide its services. In cases where Punchlist specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service.

Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner.

Any use of Cookies – or of other tracking tools – by Punchlist or by the owners of third-party services used by Punchlist serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy, if available.

Users are responsible for any third-party Personal Data obtained, published or shared through Punchlist and confirm that they have the third party’s consent to provide the Data to the Owner.

Mode and Place of Processing the Data

Methods of Processing

The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.

The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of Punchlist (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.

Legal Basis of Processing

The Owner may process Personal Data relating to Users if one of the following applies:

  • Users have given their consent for one or more specific purposes. Note: Under some legislations the Owner may be allowed to process Personal Data until the User objects to such processing (“opt-out”), without having to rely on consent or any other of the following legal bases. This, however, does not apply, whenever the processing of Personal Data is subject to European data protection law;
  • provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
  • processing is necessary for compliance with a legal obligation to which the Owner is subject;
  • processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner;
  • processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.

In any case, the Owner will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

Place

The Data is processed at the Owner’s operating offices and in any other places where the parties involved in the processing are located.

Depending on the User’s location, data transfers may involve transferring the User’s Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.

Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data.

If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquire with the Owner using the information provided in the contact section.

Retention Time

Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.
Therefore:

  • Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.
  • Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.
  • The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.

Once the retention period expires, Personal Data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

The Purposes of Processing

The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following: Analytics, Tag Management, Heat mapping and session recording, Remarketing and behavioral targeting, Traffic optimization and distribution, Registration and authentication, Platform services and hosting, Advertising and Interaction with external social networks and platforms.

For specific information about the Personal Data used for each purpose, the User may refer to the section “Detailed information on the processing of Personal Data”.

Detailed Information on the Processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Advertising

This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on Punchlist, possibly based on User interests.
This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.

Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside Punchlist. For more information, please check the privacy policies of the relevant services.

Services of This Kind Usually Offer the Possibility to Opt Out of Such Tracking

In addition to any opt-out feature offered by any of the services below, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section “How to opt-out of interest-based advertising” in this document.

  • Facebook Audience Network (Facebook, Inc.)

    • Personal Data processed: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.

  • Facebook Lookalike Audience (Facebook, Inc.)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.

Analytics

The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.

  • Facebook Ads conversion tracking (Facebook pixel) (Facebook, Inc.)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy.

  • Google Analytics (Google LLC)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.

  • LinkedIn conversion tracking (LinkedIn Corporation)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy.

  • Heap Analytics (Heap Inc.)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy.

  • WordPress Stats (Automattic Inc.)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy.

Heat Mapping and Session Recording

Heat mapping services are used to display the areas of a page where Users most frequently move the mouse or click. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior.

  • Hotjar Heat Maps & Recordings (Hotjar Ltd.)
    • Personal Data processed: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service.
    • Place of processing: Malta – Privacy Policy – Opt Out.

Interaction with External Social Networks and Platforms

This type of service allows interaction with social networks or other external platforms directly from the pages of Punchlist.

  • Facebook Like button and social widgets (Facebook, Inc.)
    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy.

Platform Services and Hosting

These services have the purpose of hosting and running key components of Punchlist, therefore allowing the provision of Punchlist from within a unified platform. Such platforms provide a wide range of tools to the Owner – e.g. analytics, user registration, commenting, database management, e-commerce, payment processing – that imply the collection and handling of Personal Data.

  • WordPress.com (Automattic Inc.)
    • Personal Data processed: various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy.

Registration and Authentication

By registering or authenticating, Users allow Punchlist to identify them and give them access to dedicated services.

  • WordPress.com Single Sign On (Automattic Inc.)

    • Personal Data processed: various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy.

  • Facebook Authentication (Facebook, Inc.)

    • Personal Data processed: various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy.

Remarketing and Behavioral Targeting

This type of service allows Punchlist and its partners to inform, optimize and serve advertising based on past use of Punchlist by the User.

  • LinkedIn Website Retargeting (LinkedIn Corporation)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.

  • Facebook Remarketing (Facebook, Inc.)

    • Personal Data processed: Cookies; Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.

  • Facebook Custom Audience (Facebook, Inc.)

    • Personal Data processed: Cookies; email address.
    • Place of processing: United States – Privacy Policy – Opt Out.

Tag Management

This type of service helps the Owner to manage the tags or scripts needed on Punchlist in a centralized fashion.

  • Google Tag Manager (Google LLC)
    • Personal Data processed: Usage Data.
    • Place of processing: United States – Privacy Policy.

Traffic Optimization and Distribution

This type of service allows Punchlist to distribute their content using servers located across different countries and to optimize their performance.

  • Cloudflare (Cloudflare Inc.)
    • Personal Data processed: Cookies; various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy.

The Rights of Users

Users may exercise certain rights regarding their Data processed by the Owner.

In particular, Users have the right to do the following:

  • Withdraw their consent at any time.
  • Object to processing of their Data.
  • Access their Data.
  • Verify and seek rectification.
  • Restrict the processing of their Data.
  • Have their Personal Data deleted or otherwise removed.
  • Receive their Data and have it transferred to another controller.
  • Lodge a complaint.

Changes to This Privacy Policy

The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within Punchlist and/or – as far as technically and legally feasible – sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.